Animation, Sound & Vibration – How Visa is Reinforcing Consumer Trust in a Changing Payments World
Visa’s suite of sensory branding elements arriving at more than one million points of sale
Cannes, France and San Francisco, CA – June 17, 2019 – Visa (NYSE: V) today announced global adoption of its sensory branding suite in 25 countries via more than a dozen new partnerships. The suite is comprised of sound, animation and haptic brand cues that occur with a Visa payment transaction. In a digi